If you’ve ever thought about adding an advisor to your startup or you’ve NEVER thought about it because you don’t know what value they can provide, read this presentation. It’s a great intro and answers a lot of questions you probably never thought to ask.
It’s not pretty, but it’s an effective presentation.
“Startup Metrics for Pirates: AARRR!” by Dave McClure
What is it: A very THOROUGH framework for marketing a consumer internet product
Who needs it: Founders of consumer internet products
When you’re going to need this: Writing your business plan and executing your marketing strategy (that means, you need this to plan, and you’re going to need to revisit it to execute)
Provides a great outline in short order. Also see Part I of this series: Elevator Pitch
This is a thorough, yet brief post on how to raise money from Angels and other seed investors. It gives very tangible advice. If you’re in this stage of your startup (which we are at Pocket Tales), you can start using this information immediately.
We can’t all be SEO experts, but tools like these make it easier to “do-it-yourself” when you need to be.
Like a good lifestyle designer, I try to adhere to a low-information diet. While my Google Reader and @bknotts twitter account subscribes to much more, these are the select few information sources that don’t receive the “mark all read” kiss of death without actually being read.
Notice that none of these are from Indianapolis. I’m still looking for those people who can provide consistently great content on the startup and innovation scene here in Indy.
I started this blog because I saw that as a gaping hole in our community and I have some friends who are doing their part too, like Drew Loftus at RewardSnap, David Weisburd of Indy Tickets Express, and Matt Hunckler of Repurify. They along with some other friends have started an ongoing meetup for people interested in Indianapolis startups which I will certainly be sharing more about.
In the meantime, check out these content sources to learn something about startups and get your inspirational fix.
Fred Wilson
Blog: www.avc.com
Twitter: www.twitter.com/FredWilson
Wilson is a New York-based venture capitalist with a focus on early stage web services. His blog posts are pithy and you can expect great gems of wisdom on nitty gritty details like this post on the affect of options pools on valuation. Follow his tweets too since they’re infrequent (once or twice daily) and interesting.
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the MAN who is actually IN THE ARENA, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.”
-Theodore Roosevelt, CITIZENSHIP IN A REPUBLIC, “The Man in the Arena”
| Quotes | Indianapolis |
| Legal | Company Culture |
| Business Plans | Recruiting |
| Resources | Raising Capital |
| Pitching | Events |
| Market Research | Bootstrapping |
| Philosophy | Links |
| Startups | Random |
| Management | Writing |
