How to:
| — | Paul Graham |
A couple quotes from Paul Graham about startups that get him excited:
“…Introduce market pricing in worlds that don’t have it…”
“…startups destroying things that everyone thinks works but are artifacts…”
Right. Just like Microsoft stopped AOL from winning the early online wars. And AOL stopped Yahoo! from winning the Internet portal wars. And Yahoo! in turn killed Google when it came to search. While Google stopped Facebook in their tracks when they built a social networking company. And Facebook stomped out Twitter from building an open social network. And we know how Facebook stomped out FourSquare.
And on and on. eBay / StubHub. Amazon / Zappos. Twitter / Instagram.
Focus wins.
| — | Mark Suster |
Sometimes just learning a new word can completely change the way you operate your business. Just one little word can have that much power. In this article that word is “Market Launch.”
The next time my investors ask me when we’re going to launch I will have two answers for them. One will be our “product launch” and the next will be our “market launch.”
This clarity is going to make my life so much easier.
“Startup Metrics for Pirates: AARRR!” by Dave McClure
What is it: A very THOROUGH framework for marketing a consumer internet product
Who needs it: Founders of consumer internet products
When you’re going to need this: Writing your business plan and executing your marketing strategy (that means, you need this to plan, and you’re going to need to revisit it to execute)
Provides a great outline in short order. Also see Part I of this series: Elevator Pitch
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the MAN who is actually IN THE ARENA, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.”
-Theodore Roosevelt, CITIZENSHIP IN A REPUBLIC, “The Man in the Arena”
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